Research shows that coaching clients typically made the following judgements about coaching:

• 98.5% felt the investment worthwhile
• 85% wanted a sounding board
• 78% wanted a motivator
• 50%+ wanted a more balanced life
• 40% wanted help with goal setting
• 40% felt coaching enhanced their communication skills
• 33% felt they had more fun in the workplace
• 25% said coaching had enhanced their income

Source: The International Coaching Federation